Not because your product is bad — because the path to first value is broken. We find where, and fix it.
Most SaaS teams know they have a churn problem. Very few know exactly where onboarding breaks — or how to measure it.
New clients sign up but take forever to configure the product. Some never complete setup. You lose them before they see any value.
Instead of proactively guiding clients, your team spends all day answering the same questions. There's no scalable process — just chaos.
You don't know what "good onboarding" looks like in numbers. You track logins but not whether clients actually reached their first result.
We don't just audit your onboarding — we redesign it around a single measurable goal: getting every new client to their first result, fast.
We identify your product's "aha moment" — the exact action that predicts whether a client will stay or churn. Not a feature, a real business result your client achieves through your product.
→ TTV milestone defined & documentedWeeks 1–2
We map your current onboarding journey step by step, interviewing your CS team, reviewing support tickets, and analysing usage data. We find exactly where clients drop off — and why.
→ Journey map + friction point reportWeeks 2–3
We redesign your onboarding around the TTV milestone: remove unnecessary steps, build a proactive email sequence, design checkpoint protocols, and document everything in an operational playbook any CS team member can follow.
→ Full onboarding playbook ready to useWeeks 4–6
Once the playbook is live, we track TTV metrics every month, identify new friction points, implement one improvement per cycle, and deliver a one-page report with the numbers. This is the retainer — ongoing optimisation that compounds over time.
→ Monthly TTV report + continuous improvementOngoing retainer
Retentik is led by Erik Douglas — an Onboarding Consultant currently working at Virtuagym, one of Europe's leading B2B fitness SaaS platforms. Day to day, Erik designs and executes high-touch onboarding processes for B2B clients across Spain and international markets, driving TTV and reducing early churn.
Previously, he co-founded DouberMedia, where he built automated onboarding and retention workflows for digital businesses. His background also includes building and scaling digital service operations from zero — including managing remote teams, ad campaigns, and automated sales funnels.
Retentik exists because most SaaS companies treat onboarding as an afterthought. We treat it as the most important lever for long-term retention.
No long sales cycles. No vague proposals. A clear process from first conversation to measurable results.
A focused 30-minute call to understand your current onboarding, identify your biggest drop-off point, and see if Retentik is the right fit for your SaaS.
If we move forward, we map your full onboarding journey, define your TTV milestone, and deliver a written diagnosis of exactly where and why clients are churning early.
We rebuild your onboarding process, deliver the playbook, and start tracking TTV monthly. You get a number that improves over time — not a one-off report you'll never read again.
Book a free TTV Audit. We'll look at your current onboarding together and tell you honestly where the biggest drop-off is — whether you work with us or not.
Book Your Free Audit →30 minutes. No commitment. No sales pitch.